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Experienced Fractional Chief Revenue Officer
Fractional Chief Revenue Officer | Founder | Growth Leader
APAC Region
Description
This leader is a seasoned commercial executive and entrepreneur with a strong history of building, scaling, and transforming revenue functions across fintech, SaaS, martech, and payments sectors. Combining startup founding experience with senior sales leadership in global enterprises, this executive blends go-to-market execution with people-centered leadership and organizational change. Having led multiple ventures from inception to scale, including founding a pioneering BNPL platform in Asia that reached significant transaction volume before exit, this leader now supports founders and executives as a fractional CRO and advisor to unlock growth through market entry, sales strategy, and team development.
Key Roles
- •Founded and scaled a pioneering BNPL platform in Asia to significant transaction volumes and annual revenue, culminating in a successful acquisition
- •Led fractional CRO roles with leading fintech and tech companies driving fast-paced growth
- •Expanded regional sales and revenue dramatically as a vice president in a global payments firm, growing both revenue and team size substantially
- •Founded an athlete monetization platform, raising seed capital and securing partnerships across sports and brand sectors
- •Directed sales for a major telecommunications provider, closing multi-market, multi-million dollar contracts with Fortune 500 clients
Focus Areas
Revenue LeadershipSales StrategyGo-to-Market ExecutionMarket ExpansionVenture BuildingTeam Development
Industries
FintechPaymentsSaaSTelecommunicationsMartechEcommerce
Geographical Coverage
APACAustraliaSingaporeEuropeGlobal
Stage
StartupGrowthScale-upTurnaroundExit/Acquisition
Personal Interests
Startup MentorshipSportsTechnology for Social ImpactGlobal Ecosystem Development
Certifications
Miller Heiman – Strategic Selling & Account ManagementMercuri Consultative & Social SellingInnovation and Organizational Ambidexterity – Top-Tier Executive EducationExtended Executive Alignment ProgramExecutive Presence Development
Meet Me
I am a founder, operator, and revenue leader energized by the intersection of growth strategy and people-first leadership. Over two decades, I have scaled commercial teams for startups and multinational corporations, created fintech innovations from the ground up, and guided fast-growth ventures through critical growth phases as a fractional CRO. I prioritize team culture and sustainable business impact. Outside of work, I contribute by mentoring emerging startups and coaching future leaders.
Personas
Growth Architect
- •Drives revenue transformation as a fractional CRO for fintech and SaaS enterprises across APAC
- •Rebuilt go-to-market strategies, sales frameworks, and commercial playbooks for notable regional and global fintech and tech firms
- •Expert in scaling into new markets and designing high-performance sales and partnerships teams
Superpowers
Superpowers not available
Sweet Spot
Thriving at the convergence of ambitious growth goals and organizational transformation, this executive excels in designing go-to-market strategies, building high-performing sales organizations, and leading cross-border market expansions—especially suited for startups scaling or established firms undergoing revenue transformation.
Functional Skills
Go-to-Market Strategy
•
Sales Process Overhaul- Redesigned sales processes and introduced structured account management systems, unlocking regional revenue streams for fintech companies.
•
Market Entry- Launched fintech and payments products in multiple Southeast Asian markets, adeptly navigating regulatory landscapes and local market dynamics.
•
Strategic Partnerships- Built partnerships with banks, payment platforms, and multinational brands to facilitate scalable cross-border growth.
Organizational Leadership
•
CRO & CEO Experience- Built and led teams of up to 160 people, fostering strong culture while scaling enterprise revenue outcomes.
•
Restructuring Revenue Teams- Transitioned organizations from startup mode to professional sales operations featuring vertical market focus and measurable KPIs.
•
Coaching & Enablement- Implemented coaching frameworks to elevate sales capabilities and mindset across diverse organizations.
Venture Building & Advisory
•
Founder Experience- Founded, scaled, and exited multiple ventures in fintech and athlete monetization sectors.
•
Investor & Board Engagement- Raised substantial equity and debt funding, managed investor relations, and participated in executive boards to align strategic priorities.
•
Startup Mentorship- Advised startups across fintech, SaaS, AI, blockchain, and marketing tech on fundraising, go-to-market strategies, and organizational growth.
User Manual
Best engaged with clear growth challenges paired with trust to architect and scale commercial structures. Prefers data-driven conversations coupled with empathy for people and customers. Thrives in environments valuing strategic vision alongside hands-on execution, and collaboration focused on openness, speed, and iterative progress.
Focus Areas
Revenue LeadershipSales StrategyGo-to-Market ExecutionMarket ExpansionVenture BuildingTeam Development
Industries
FintechPaymentsSaaSTelecommunicationsMartechEcommerce
Geographical Coverage
APACAustraliaSingaporeEuropeGlobal
Stage
StartupGrowthScale-upTurnaroundExit/Acquisition
Personal Interests
Startup MentorshipSportsTechnology for Social ImpactGlobal Ecosystem Development
Certifications
Miller Heiman – Strategic Selling & Account ManagementMercuri Consultative & Social SellingInnovation and Organizational Ambidexterity – Top-Tier Executive EducationExtended Executive Alignment ProgramExecutive Presence Development