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Experienced Strategic Sales Director
Strategic Accounts Director | Sales Coach | E-commerce Growth Specialist
Ireland, United Kingdom
Description
This executive is a seasoned sales leader and coach, specialized in accelerating e-commerce growth for brands and retailers. Combining strategic account management with a strong coaching foundation, this professional helps sales organizations increase deal sizes, shorten sales cycles, and improve forecast accuracy. With nearly a decade of experience supporting startups and enterprise clients across Ireland and the UK, the focus spans grocery retail and digital sales enablement.
Key Roles
- •Currently leads strategic accounts focused on e-commerce solutions for brands and retailers at a growth-stage company.
- •Founded a sales consulting practice supporting executives and business owners in optimizing sales processes and driving revenue over nearly a decade.
- •Played a key role in expanding online businesses serving grocery retail clients competing for market share.
- •Directed sales efforts in the UK for a global SaaS provider specializing in enterprise feedback management across multiple regions.
- •Experienced in B2B customer engagement using data-driven sales intelligence platforms.
Education
- •Completed advanced studies at a British further education college
- •Attended a prestigious independent secondary school in the UK
Focus Areas
Strategic Account ManagementSales CoachingE-commerce GrowthSolution SellingSales Process OptimizationCustomer SuccessRevenue Enablement
Industries
E-commerceRetailTechnology SaaSDigital CommerceEnterprise Feedback Management
Geographical Coverage
IrelandUnited Kingdom
Stage
Growth StageScale-upEnterprise
Personal Interests
Sales LeadershipCoaching and MentorshipDigital TransformationE-commerce TrendsCustomer Success
Certifications
Certification in Digital Body Language from a leading professional network (circa 2020)
Meet Me
I’m passionate about enabling brands and retailers to realize their full e-commerce potential by solving complex sales challenges and empowering teams to improve performance. My approach integrates strategic leadership with practical coaching to drive growth. Outside work, I stay engaged with the latest digital commerce trends and enjoy connecting with professionals who value strategic growth alongside hands-on execution.
Personas
Strategic Sales Leader
- •Drives revenue growth by managing high-impact strategic accounts within e-commerce and retail sectors.
- •Transforms sales organizations through coaching and process improvements to enhance forecast accuracy and accelerate deal velocity.
- •Leverages sector expertise to tailor solutions aligned with enterprise client needs in competitive markets.
Superpowers
Superpowers not available
Sweet Spot
Thrives where strategic sales leadership intersects with hands-on coaching to accelerate growth in e-commerce and retail sectors. Excels at aligning sales teams with customer-focused solutions and disciplined execution to achieve measurable business impact.
Functional Skills
Sales Leadership & Coaching
•
Sales Coaching- Improved sales strategies, processes, and team effectiveness for directors and business owners through targeted coaching.
•
Team Leadership- Led sales teams in dynamic markets, achieving and exceeding revenue objectives while fostering continuous improvement and collaboration.
Strategic Account Management
•
Key Account Growth- Managed and expanded strategic accounts with focus on delivering tailored e-commerce solutions.
•
Solution Selling- Skilled in consultative sales methodologies aligning product capabilities with client business goals.
E-commerce & Retail Expertise
•
Online Business Growth- Supported grocery retailers and brands in increasing market share via enhanced digital commerce strategies.
•
Digital Sales Enablement- Implemented sales tools and processes that optimize online customer acquisition and retention.
User Manual
Performs best with clear organizational goals and autonomy to implement strategic sales initiatives. Thrives in collaborative environments valuing both data-driven decision making and empathetic leadership. Prefers conversations with clear objectives and openness to practical, iterative solutions.
Education
- •Completed advanced studies at a British further education college
- •Attended a prestigious independent secondary school in the UK
Focus Areas
Strategic Account ManagementSales CoachingE-commerce GrowthSolution SellingSales Process OptimizationCustomer SuccessRevenue Enablement
Industries
E-commerceRetailTechnology SaaSDigital CommerceEnterprise Feedback Management
Geographical Coverage
IrelandUnited Kingdom
Stage
Growth StageScale-upEnterprise
Personal Interests
Sales LeadershipCoaching and MentorshipDigital TransformationE-commerce TrendsCustomer Success
Certifications
Certification in Digital Body Language from a leading professional network (circa 2020)